A brow lift, also called a forehead lift, raises the position of the eyebrows and the tissue above them. It gets confused with upper eyelid surgery constantly, and the two are combined more often than either is performed alone, because what reads as heavy upper lids is sometimes a brow that has dropped rather than lid skin that needs removing. What makes the search confusing around Greensboro is not the operation but the directory: three separate surgical specialties perform it here. Board-certified plastic surgeons, a facial plastic surgeon trained through ear, nose and throat surgery, and oral and maxillofacial surgeons all publish brow lift pages carrying Triad addresses. The approach varies as well. Endoscopic, hairline, direct and coronal techniques all still appear on local menus, and they place the incision, and the resulting scar, in very different spots. Here is who does what, and where.
Greensboro Plastic Surgery — three approaches on Green Valley Road
Dr. Collier Pace founded this Green Valley Road practice in 2020 after a plastic and reconstructive surgery residency at Virginia Commonwealth University and a hand and microsurgery fellowship at Southern Illinois University. He is board certified in plastic surgery and a Fellow of the American College of Surgeons. The brow lift page lists three approaches rather than one: a classic pretrichial or hairline lift, a direct mid-forehead lift, and an endoscopic lift. It also attaches numbers to them, quoting $7,000 to $8,500 under general anesthesia and $5,500 to $7,000 under local, with the operation running an hour and a half to two hours. Recovery is given as roughly ten days before returning to work and three to four weeks before full activity. The office is at 802 Green Valley Road, Greensboro, 336-600-5258.
Coley Cosmetic and Hand Surgery Center — two boards, and the coronal option on the menu
Dr. H. Christopher Coley holds certification from the American Board of Surgery in general surgery and from the American Board of Cosmetic Surgery, a different credentialing body than the American Board of Plastic Surgery; it is worth knowing which one a surgeon carries before a consultation, because Triad listings mix them freely. He trained in hand and microsurgery at the Kleinert Institute in Louisville and completed a cosmetic surgery fellowship in Little Rock. His brow lift page describes the coronal incision across the top of the scalp alongside the endoscopic approach, and says the choice turns on brow position, hairline height and how much upper eyelid skin is involved. Recovery detail is specific: a turban dressing overnight, sutures out at five or six days, final shape at three to six months. The practice is at 3625 N. Elm Street, Suite 120, Greensboro, 336-617-8645. Prices are quoted at consultation, with CareCredit financing offered.
Cone Health Plastic Surgery Specialists — the hospital-employed route on North Church Street
This is the only entry here that sits inside a health system rather than a private practice, which matters if any part of the problem is functional rather than cosmetic. Brow lift appears on the facial services list beside eyelid lift, facelift, neck lift, cheek implants, chin surgery and nose shaping. The surgeons are Peter B. Arnold, Lisandro Montorfano and Jackson Taylor, with physician assistants Erin Barrett and Madelyn Tanner. The service page states the team includes fellowship training in ear and craniofacial surgery and in oculoplastic surgery; ask who would be operating. The office is at 1002 N. Church Street, Suite 100, Greensboro, 336-890-2210. Ask about pricing when you call.
Carolina Surgical Arts — endoscopic only, from an oral and maxillofacial practice
Oral and maxillofacial surgery is the specialty most people do not expect to find on a brow lift search, and it is well represented in Greensboro. Drs. Todd G. Owsley, Nima Missaghian and Julie A. Lesnick are board-certified oral and maxillofacial surgeons working from 2516 Oakcrest Avenue, Suite B, with an on-site surgery center attached to the practice. The page describes a single technique: endoscopic brow lifting, described as carrying less discomfort and less downtime while reducing the hair loss risk that came with the older open approaches. The published recovery window is seven to ten days, with most patients back at work in ten to fourteen. Dr. Lesnick was the first woman to complete the oral and maxillofacial surgery residency at Denver Health Medical Center. Reach the office at 336-288-0677.
Piedmont Oral and Maxillofacial Surgery Center — one cosmetic surgeon, two offices
The second oral and maxillofacial practice on this list runs a Greensboro office at 2105 Braxton Lane, Suite 102, and a second location in Burlington at 3493 Forestdale Drive, Suite 102, which is Alamance County rather than the Triad proper. Drs. Steven G. Gollehon and James W. Belcher are both diplomates of the American Board of Oral and Maxillofacial Surgery, but the cosmetic side of the practice runs through Dr. Gollehon specifically, so the surgeon you see for wisdom teeth is not necessarily the one performing the forehead lift. The cosmetic menu is broad for an oral surgery office, covering blepharoplasty, facelift, chin augmentation, rhinoplasty, facial liposuction and peels. Both traditional and endoscopic forehead approaches are described. Greensboro is 336-273-1000 and Burlington is 336-417-5933.
Piedmont Plastic Surgery — a long High Point tenure and a realistic durability figure
Dr. Virgil Willard has practiced in High Point since the late 1980s, certified by the American Board of Plastic Surgery in 1989 after general surgery and plastic surgery residencies at N.C. Baptist Hospital and Wake Forest. He served as chief of medical staff at High Point Regional Hospital in 2006 and 2007 and as president of the High Point Medical Society before that. The brow lift page is plain, giving one to two hours under general anesthesia as an outpatient, two to three weeks to normal activity and four weeks before strenuous exercise. It also puts a number on how long the result lasts, quoting five to ten years. The office is at 1011 N. Lindsay Street, Suite 202, High Point, 336-886-1667.
Goldman Center for Facial Plastic Surgery — the facial-plastic lane, with a State Street office
Dr. Neal D. Goldman comes at the face from otolaryngology rather than general plastic surgery. He is certified by the American Board of Otolaryngology–Head and Neck Surgery and by the American Board of Facial Plastic and Reconstructive Surgery, finished two fellowships at the University of Washington in 1999, and directed facial plastic and reconstructive surgery at Wake Forest Baptist from 1999 until 2012. His main Triad office is listed as Winston-Salem but the street address is 6318 Jessie Lane in Clemmons, and there is a Greensboro office at 409 State Street, plus a third in Boone. The page says most forehead lifts he performs are endoscopic, running about ninety minutes, with most patients back to normal activities in two to three weeks, and it shows before-and-after photographs for four patients. Both Triad offices answer at 336-245-9595.
Before You Book
Three questions do most of the work here. First, which board does the surgeon hold, and is it the one you assumed? The American Board of Plastic Surgery, the American Board of Facial Plastic and Reconstructive Surgery, the American Board of Oral and Maxillofacial Surgery and the American Board of Cosmetic Surgery all appear in this roster, they are genuinely different credentials, and every practice above will tell you plainly which one applies if you ask. Second, which incision, and where will the scar sit? An endoscopic lift hides small incisions behind the hairline; a direct mid-forehead lift does not, and a coronal incision crosses the scalp. That is the single decision most likely to matter to you in five years. Third, is any part of what is bothering you functional rather than cosmetic? If a drooping brow or lid is genuinely narrowing your field of vision, that is a different conversation, it may involve a visual field test, and the hospital-employed practice on North Church Street is the natural place to start it. Finally, expect to ask about money rather than read it. Most practices quote at consultation, and injectable alternatives marketed as a “chemical brow lift” will not lift tissue that has actually descended.
This article describes what local businesses offer and, where noted, what they say about their own services. Greensboro Vibe does not endorse any treatment for any condition, and nothing here is medical advice. Please talk with your doctor or another qualified clinician before starting something new.
